WHAT WE DO #1
frame art
These days, everything is mass produced, everything looks identical and, in our efforts to be distinctive and unique, we all end up buying the same thing. That's why we think it's so important to get back to what really counts: authentic genuine character and impeccable, hand-crafted workmanship.
We partner with artists who are so talented they can use your custom frame as a canvas on which to capture your personality and style! Not only will you be delighted with your customised bike, but you'll be contributing much-needed colour, spirit and life to today's world.
Applying a powder coating prior to being cured in an oven at 180 °C for 50 minutes. Process performed by Oxford Bikes.
For this, we work with Oxford Bikes in Sint Niklaas, Belgium, a company that's been in this business for nearly a century. They are rock solid, impressive and, above all, reliable.
During a chat one day with Oxford Bikes CEO Eddy Van Den Berghe, we both found ourselves growing increasingly enthusiastic about this concept. And just look at us now: we offer the entire range of Oxford e-bikes and city bikes customised with unique, hand-painted designs and decorations. The e-bikes frames we decorate are then industrially coated and professionally assembled by Oxford Bikes. Our city bikes are assembled by us so that you can choose any components you want, such as an upgrade to Shimano Deore gears or a leather Brooks saddle. Anything is possible. We not only uniquely decorate your frame, but we also customise it with the fittings and equipment you specify.
Inspecting a hand-painted frame just before coating and curing (Oxford bikes)
Long story short: We buy an Oxford frame and paint it so you end up with the bike of your dreams.
Long story a bit longer: We buy an Oxford frame that you pick out yourself. The frame is painted, but not yet coated. At this point it is (sometimes literally) a blank canvas for our artists, but you chose the colour of the frame. Oxford Bikes then professionally powder coats the decorated frame and cures it in a special oven at 180 °C for 50 minutes. A bike in the oven... Sounds strange, right? We thought so too, at first, but it turns out it's really cool. Your fragile work of art emerges scratch-resistant and colour-fast. Far superior to normal spray paint.
Standard bikes we assemble ourselves. E-bikes we leave to Oxford Bikes so they can carry out a strict quality check. Because quality is our number one priority.
